News Tagged ‘chantix

Vytorin illustrates the problems of direct-to-consumer advertising

Remember those Vytorin commercials with the split screen, comparing people to food? Aunt Barbara on the left and some tacos on the right? Mildly entertaining though they were, those ads underscore a big problem with the promotion of new pharmaceuticals. Evidence suggests that ’s manufacturers, and , promoted and sold the anti- drug for nearly 2 years despite known clinical trial results that strongly suggested to be no more effective than cheap, generic statin drugs.

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